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Rubric Financial

The Full Financial Stack

One partner-led firm — not five vendors stitched together.

Bookkeeping. Accounting. Payroll. Business tax. Personal tax. FP&A. Fractional CFO. Business valuation. Cross-border tax. All under one roof. Same partner every conversation. CPA review on every filing.

Your partner replies within one business day · no per-question fees · fee-only, no commissions or kickbacks

Why integration wins

Four reasons one firm beats five.

Books, tax, and CFO speaking the same language

When the CPA filing your return is in the same firm as the bookkeeper closing your books, tax positions get baked into the books as they're recorded — not reconstructed in March. Owner comp, depreciation method, accruals, and entity-level elections are coordinated.

One partner accountable for the whole thing

You talk to a partner, not a rotating team. The partner knows your business, your numbers, your owner dynamics, your tax positions — and is on the hook for the work. Same partner every conversation.

Fixed monthly fee, scoped to your business

Not hourly. Not surprise add-ons. We scope the work, agree on the price, and deliver. If the business changes materially — new entities, new states, expanded scope — we re-scope and re-quote transparently.

CPA review on every filing

Every business tax return, every personal tax return, every valuation report — reviewed and signed by Aparna Devalla, CPA. No filing leaves the firm without a partner's signature.

The alternative

What happens when you stitch it together yourself.

Most growing businesses end up with separate bookkeeper, CPA, payroll provider, and (eventually) CFO. Here's what we hear from owners coming to us after years of that model.

  • The bookkeeper records something one way; the CPA reclassifies it on the tax return. Books and tax return diverge silently.
  • The CFO builds a forecast on accruals the bookkeeper doesn't track. Forecast vs. actual is meaningless.
  • Payroll provider doesn't know about reasonable comp requirements; you find out at audit.
  • Three vendors, three monthly invoices, three points of contact, three sets of access requests to your systems.
  • Year-end becomes a fire drill: the CPA can't file until the bookkeeper finishes, the bookkeeper can't finish until payroll closes, payroll won't reconcile until the CFO's accruals are reviewed.

What you get instead

The full stack in practice.

  • One team. One partner. One workflow.
  • Bookkeeping that's already tax-correct.
  • Tax planning baked into the books, not added in March.
  • Fractional CFO support using the same data, not reconstructed reports.
  • Personal tax for the owner integrated with the business — K-1s, equity comp, multi-state — coordinated.
  • Multi-state payroll handled. Multi-state nexus monitored. State filings on schedule.
  • Business valuation when you need one — for a buyout, estate, M&A, litigation. From the same firm that knows your numbers.

What you can count on

Three commitments, written down.

CPA-signed accuracy guarantee

If a Rubric-signed return triggers a math-error notice, we fix it and pay the penalty. CPA review on every filing.

One-business-day response

Your partner replies within one business day — and there's no per-question fee. Year-round access, not just tax season.

Fee-only, no kickbacks

We don't sell insurance, annuities, or investment products. Our only revenue is your monthly fee. No conflicts.

Frequently Asked

Questions about the integrated model

Can't I just hire a bookkeeper, a CPA, and a fractional CFO separately?
You can — but you'll spend disproportionate time coordinating between them. The bookkeeper doesn't know what tax positions matter; the CPA doesn't see the operating reports; the CFO has to ask both for data. Integration is the difference between three vendors and one finance function.
Doesn't an integrated firm cost more than separate vendors?
Usually less, not more. You pay once for the shared work (data entry, reconciliations, document collection) instead of three times. And the integrated work product means fewer hours wasted on coordination, double-checks, and rework.
What if I already have a great bookkeeper or CPA?
We don't replace what's working. Many engagements start with adding what's missing (typically tax or CFO support) while leaving the existing bookkeeper in place. Over time, clients often consolidate — but only when the value of integration becomes obvious.
Is the full stack actually all under one roof — or just coordinated outsourcing?
All under one roof. The same partner runs your engagement. The CPA reviewing your tax return is in the same firm as the bookkeeper closing your books. The fractional CFO building your forecast uses the same financials. No vendor coordination — one team.

Ready to consolidate?

Tell us about your business. We'll show you what the integrated stack would look like — and how it compares to your current setup.

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